Agency: McKinney

ACD: Knowlton Bourne & Jamie Steentofte

Copywriter: Andy Frank

Art Director: Ryan Almond

Producer: Natty Cabral

GetCHA! Some

Mount the steeds of culinary wonder and adventure into the flavor frontier with your new pardner, CHA! by Texas Pete. This sauce will throw a saddle on the wildest supper, so go getCHA! some.

Love With Three Letters (15)

Time to try the best sriracha from here to over yonder. This CHA! has flavor that bucks like a bowlegged bronco, so go getCHA! some.

OL’ CAN OF BEANS (15)

This CHA! makes any doggone meal delicious. So hop on your trusty steed and go getCHA! some.

TANGY TWO STEP (6)

Your pardner in flavor is here. Feel the yeehaw and getCHA! some.

GETTIN SQUIRLY (6)

Don’t get between a squirrel and it’s CHA!

I LOVE MY CHA! (TIK TOK)

What a man does with his CHA! in privacy is his business and his business alone.

SRIRACHA SEEKIN’ (TIK TOK)

Real cowboys can track down their sriracha in any environment.